Terms of Use

Last updated: 2026-05-15

These Terms of Use ("Terms") are a binding agreement between you ("you", "Customer", or "Merchant") and Fortune Technology Inc. d/b/a Storeveu ("Storeveu", "we", "us"). By creating an account, accessing, or using the Storeveu platform — including the back-office portal, cashier app, customer-facing storefront, admin panel, AI Assistant, and any related APIs, hardware, or services (collectively, the "Service") — you agree to these Terms and our Privacy Policy.

1. Eligibility and Account

You must be at least 18 years old, legally able to enter into a contract, and operating a lawful business in the United States to create an account. You agree to provide accurate, current information during signup and to keep it current. You are responsible for all activity on your account, including activity by your employees, contractors, and assigned permission roles.

2. Subscription Plans, Add-ons, and Hardware

Storeveu offers Starter and Pro subscription plans, optional add-ons (lottery, fuel, e-commerce, AI Assistant, voice support, and others), and hardware purchases (POS terminals, printers, scanners, cash drawers, customer displays, label printers). The current price list, plan inclusions, and add-on details are available at /pricing and in your contract.

Subscription fees are billed monthly in advance via ACH or card. The first charge is initiated on the payment deduction date specified in your activated contract. Free trials, if granted, are explicitly stated in your contract. You authorize Storeveu to debit your payment instrument for all amounts due, including subscription fees, add-on fees, hardware purchases, and applicable taxes.

Failed payments may result in account suspension after a reasonable cure period. Hardware orders are subject to availability and shipping terms specified at the time of purchase.

3. License Grant

Subject to your compliance with these Terms and timely payment, Storeveu grants you a limited, non-exclusive, non-transferable, revocable license to access and use the Service for the operation of your retail business during your subscription term.

4. Acceptable Use

You agree not to:

Use the Service for any unlawful purpose, including the sale of products to persons below the legal purchase age
Reverse engineer, decompile, or attempt to derive the source code of the Service
Resell, sublicense, or share access credentials with parties outside your business
Probe, scan, or attempt to breach the security of the Service or any associated systems
Upload or transmit malware, exploits, or content that infringes third-party rights
Submit false, misleading, or fraudulent data to lottery, tobacco scan-data, EBT, or marketplace integrations
Use the AI Assistant to generate content that is illegal, infringing, defamatory, or harmful

5. Merchant Responsibilities and Compliance

You acknowledge and agree that you are solely responsible for:

5.1 Age-Restricted Sales

Verifying customer age for tobacco, alcohol, lottery, and any other age-restricted product at the point of sale, regardless of whether the cashier app prompts for date of birth. Storeveu's age-verification features are tools, not a substitute for cashier judgment, valid government-issued ID checks, or compliance with state and federal law (including the federal PACT Act for tobacco).

5.2 Lottery Operations

Maintaining valid lottery licenses, complying with state lottery commission rules (including end-of-day reconciliation, ticket security, and commission reporting), and verifying that scan-data submissions to your state lottery are accurate. Storeveu's lottery module supports your operations but does not assume regulatory responsibility for your store's lottery program.

5.3 Tobacco Scan Data Programs

Maintaining your enrollment with participating tobacco manufacturers (Altria PMUSA, RJR/Reynolds American, ITG Brands), keeping product mappings accurate, and certifying with each manufacturer before receiving program payments. Storeveu transmits scan data on your behalf but does not guarantee acceptance, certification, or rebate amounts.

5.4 EBT/SNAP

Maintaining valid USDA Food and Nutrition Service authorization for SNAP retailer participation, ensuring that only SNAP-eligible products are sold under the SNAP tender, and complying with all federal and state rules.

5.5 Payment Card Industry (PCI-DSS)

Storeveu's payment processing flows through PCI-DSS validated processors (Stripe for subscription billing, Dejavoo for point-of-sale card processing). We do not store full payment card numbers. You are responsible for PCI-DSS compliance for your own card-acceptance environment, including the network on which your payment terminals operate.

5.6 Bank Account Linking (Plaid / Stripe Financial Connections)

If you connect a bank account to Storeveu for ACH subscription billing, payouts, or marketplace settlement, you do so through a third-party bank-verification interface — currently Plaid Link (operated by Plaid Inc.) and/or Stripe Financial Connections (operated by Stripe, Inc.). You acknowledge and agree that:

You must own or be authorized to use the bank account you connect, and you authorize Storeveu to initiate ACH debits and credits to that account in accordance with your subscription contract and the NACHA Operating Rules.
You will enter your online banking credentials directly into the Plaid or Stripe interface. Storeveu does not see, transmit, or store your bank credentials.
Your use of Plaid Link is governed by Plaid's End User Privacy Policy at plaid.com/legal and the Plaid End User Services Agreement. By connecting your bank account through Plaid Link, you accept those terms in addition to these Terms.
You may revoke a connected bank account at any time through your account settings or by contacting support@thefortunetech.com. Revocation suspends future ACH billing on that account; outstanding amounts remain due and you must designate an alternative payment method.
You are responsible for ensuring that the connected account has sufficient funds for scheduled debits. NSF, ACH-return, and chargeback fees imposed by your financial institution or by Stripe may be passed through to you.

5.6 Tax Collection

Configuring tax rules, collecting and remitting sales tax, and complying with state and local tax authorities. Storeveu's tax tools assist with calculation and reporting but do not constitute tax advice.

5.7 Customer Data

You are the data controller for your customers' information stored in the Service (loyalty members, house accounts, customer profiles). You are responsible for posting your own customer-facing privacy notice, honoring data subject rights from your customers, and complying with state privacy laws applicable to your business (including CCPA where you meet the thresholds).

6. Intellectual Property

The Service, including all software, designs, AI models, knowledge base content, product tours, and brand elements, is owned by Storeveu and its licensors and is protected by U.S. and international copyright, trademark, and trade secret law. Subject to these Terms, you retain ownership of your store's data (products, customers, transactions, lottery activity, fuel inventory). You grant Storeveu a worldwide, non-exclusive license to host, process, transmit, and display your data as necessary to provide the Service.

7. AI Assistant and Beta Features

The AI Assistant generates suggestions and recommendations using third-party AI models (Anthropic Claude, OpenAI). Outputs are generated probabilistically and may be inaccurate, incomplete, or unsuitable for your specific situation. You should review AI suggestions before acting on them, especially for pricing, promotions, ordering, and compliance-related decisions. Beta or experimental features are clearly labeled and may change or be discontinued without notice.

8. Customer Support Communications and Call Recording

By creating an account, you agree to receive customer support communications by email, phone, SMS, and in-platform chat. We may record customer support phone, video, and screen-share sessions for quality assurance, training, dispute resolution, and security purposes where permitted by applicable law. In states requiring all-party consent, you will be notified at the start of any recorded call. See our Privacy Policy for the list of all-party consent states.

9. Third-Party Services

The Service integrates with third-party services, including but not limited to:

Stripe, Inc. — subscription billing, ACH processing, payment-instrument vaulting, Stripe Financial Connections
Plaid Inc. — bank-account verification and ACH authorization (Plaid Link)
Dejavoo — point-of-sale card processing
Anthropic, PBC — AI Assistant inference
OpenAI, L.L.C. — embeddings and OCR enrichment
Open-Meteo — weather forecast data
Twilio Inc. — SMS and voice notifications
Marketplace platforms — DoorDash, Uber Eats, Instacart, and others as integrated
Tobacco manufacturer SFTP feeds — Altria PMUSA, RJR/Reynolds American, ITG Brands
State lottery systems — where the Merchant operates lottery

Your use of those services is subject to the applicable third party's terms and privacy policies. By connecting or using a third-party integration, you agree to those terms in addition to these Terms. Storeveu is not responsible for outages, errors, changes, or discontinuation of third-party services beyond our control. A current sub-processor list is maintained in our Privacy Policy.

10. Disclaimer of Warranties

THE SERVICE IS PROVIDED "AS IS" AND "AS AVAILABLE" WITHOUT WARRANTIES OF ANY KIND, EXPRESS OR IMPLIED, INCLUDING WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, TITLE, AND NON-INFRINGEMENT. STOREVEU DOES NOT WARRANT THAT THE SERVICE WILL BE UNINTERRUPTED, ERROR-FREE, SECURE, OR FREE OF VIRUSES OR OTHER HARMFUL COMPONENTS.

11. Limitation of Liability

TO THE MAXIMUM EXTENT PERMITTED BY LAW, STOREVEU AND ITS AFFILIATES, OFFICERS, DIRECTORS, EMPLOYEES, AND AGENTS WILL NOT BE LIABLE FOR ANY INDIRECT, INCIDENTAL, CONSEQUENTIAL, SPECIAL, EXEMPLARY, OR PUNITIVE DAMAGES, OR FOR LOST PROFITS, REVENUE, DATA, OR GOODWILL, ARISING OUT OF OR RELATED TO THE SERVICE, REGARDLESS OF THE LEGAL THEORY.

STOREVEU'S TOTAL AGGREGATE LIABILITY FOR ANY CLAIM ARISING OUT OF OR RELATED TO THESE TERMS OR THE SERVICE WILL NOT EXCEED THE AMOUNTS YOU PAID TO STOREVEU IN THE TWELVE (12) MONTHS PRECEDING THE EVENT GIVING RISE TO THE CLAIM.

12. Indemnification

You agree to indemnify, defend, and hold harmless Storeveu and its affiliates from any claims, damages, liabilities, costs, and expenses (including reasonable attorneys' fees) arising out of (a) your use of the Service in violation of these Terms or applicable law, (b) your store's products, sales, or operations, (c) your breach of compliance obligations under Section 5, or (d) infringement of any third-party right by content you upload or transmit.

13. Term and Termination

These Terms remain in effect for as long as you use the Service. You may cancel your subscription at any time via your account; cancellation takes effect at the end of the then-current billing period. We may suspend or terminate your account immediately for material breach of these Terms, non-payment, fraud, or as required by law. Upon termination, your right to use the Service ends, and we may delete your data after a reasonable retention period (typically 30 days for export, then deletion subject to legal retention requirements).

14. Governing Law and Dispute Resolution

These Terms are governed by the laws of the State of Delaware, without regard to its conflict-of-laws principles. Any dispute arising out of or related to these Terms will be resolved by binding arbitration administered by JAMS under its Streamlined Arbitration Rules, conducted in Wilmington, Delaware (or remotely if both parties agree). Either party may seek injunctive relief in court for intellectual property infringement or unauthorized access to the Service.

15. Class Action Waiver

YOU AND STOREVEU AGREE THAT EACH MAY BRING CLAIMS AGAINST THE OTHER ONLY IN AN INDIVIDUAL CAPACITY AND NOT AS A PLAINTIFF OR CLASS MEMBER IN ANY PURPORTED CLASS, COLLECTIVE, OR REPRESENTATIVE ACTION.

16. Changes to these Terms

We may modify these Terms from time to time. Material changes will be notified via email or in-platform notification at least 30 days before they take effect. Your continued use of the Service after the effective date constitutes acceptance of the revised Terms.

17. Miscellaneous

These Terms, together with your contract and our Privacy Policy, are the entire agreement between you and Storeveu and supersede all prior agreements. If any provision is held unenforceable, the remaining provisions remain in effect. Our failure to enforce a provision is not a waiver. You may not assign these Terms without our written consent; we may assign them in connection with a merger, acquisition, or sale of assets.

18. Contact

Questions about these Terms should be directed to:

Storeveu Legal Team

Email: legal@storeveu.com

Mail: Fortune Technology Inc., Legal Department, 27 Depot Sq, Mechanic Falls, ME 04256, United States